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Personal Branding Webinar


  1. Design a Unique Personal Brand Statement

  2. Use Your Personal Brand Statement to Generate New Career Leads

  3. Find Your Confidence and Your Voice


  • How to create a Personal Brand Statement (PBS) that will double your confidence

  • Use your PBS to create a LinkedIn summary that tells your story

  • Real insight from an expert on what people look for in a brand statement—and why it's equally as important as your credentials

  • How to write and deliver your Personal Brand Statement/Elevator Pitch/Stump Speech

  • Exactly how to leverage your new Personal Brand Statement if you're actively (or passively) job searching or trying to build your network

  • Brand Statement FAQs and strategies


  • Instills Trust: Building a personal brand makes people feel comfortable with you. It establishes trust with your peers and creates intentions that are clear and genuine.

  • Builds Connection: Personal branding helps a person network, build connections and a reputation in their area of specialty and surrounding fields.

  • Establishes Credibility: Personal branding helps establish yourself as a thought leader and expert in your area of specialty.

  • Increases Confidence: The simple art of delivering your personal brand to the group will help build confidence and assertiveness.

  • Highlights Strengths & Authenticity: Your personal brand comes from passion, skills, goals, and values. It is a result of your hunt for fulfillment and meaning, therefore it will automatically portray authenticity and highlight your strengths.


  1. You’re Job Searching

    1. You’re actively (or passively) looking for a new job and haven’t had any luck landing an interview. Your Personal Branding (or Elevator Pitch) isn’t helping you catch the eye of recruiters.

  2. You’re in a Rush

    1. Your Personal Branding is basic or nonexistent altogether, you don’t have a lot of time to update it, and you need something impressive before you can connect with a hiring manager or apply for a job.

  3. You’re a Planner

    1. You want to be ready and prepared with a strategic branding statement so that job leads will come straight to you. You’re a networker, and you want your branding to remind people who you are and what you do.

  4. You’re Overwhelmed

    1. The list of do’s and don’ts for your Personal Branding leaves you yelling “I. Don’t. Get. This.” I’ve simplified the entire process. Promise.


  • All you need for this workshop is a willingness to learn and to get a little outside of your comfort zone!

  • You will have the opportunity to stand up and deliver your brand statement at the end of the workshop. I strongly encourage you to take advantage of this safe space to practice and receive live feedback from myself and the group.


In less than 2 hours, I will show you how to completely transform your Personal Brand Statement, optimizing it for everything you could need—

  • Finding that job

  • Expanding your network

  • Making a career transition

  • Pitching your brand

You’re ready to feel confident in your unique offering. I’m ready to show you how.


1. When is the Personal Brand Statement Workshop?

Thursday, August 15, 6:30 - 8:00pm

2. Where is the Workshop?

Good Plans Cafe, 22 Lackawanna Plaza, Montclair, NJ 07042

3. Who teaches the course?

Emily Eley, the founder and owner of Emily Eley Coaching, teaches the workshop.

Emily helps individuals cultivate successful careers through expert advice, one-on-one coaching and in person skills-based courses and workshops. Everything she teaches comes straight from the best kind of expertise—real world experience. Emily has worked in for profit, non-profit, and entrepreneurship roles and enjoys bringing this lived experience to her coaching. In all of her coaching, Emily’s goal is for you to own your space and get the credit you deserve for your work. Get ready to play big!

4. Do I need to take all 3 workshops (Personal Branding, LinkedIn Optimization, Salary Negotiations)?

The workshops are intended to be taken together and in order. That being said, you will find plenty of useful information and will feel complete if you can only attend one.

5. How much does this course cost?

The cost of the Personal Brand Workshop is $55. It is one of three workshops happening this fall. For $150 you can attend all 3 workshops (save $15!). You’ll also get a free downloadable worksheet to use after you take the workshop.

More questions?

Email Emily at