Business Support for Vermonters Who Want to Do Things Differently
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If you're a Vermont-based small business owner, freelancer, or cooperative member trying to build something that aligns with your ethics—without burning out—you’re in the right place.
My name is Emily Eley, and I offer ethical business consulting grounded in anti-capitalist values.
Are you a Vermonter? Learn how you can get business coaching for FREE!
tell me more!
I help folks across Burlington, Chittenden County, the Northeast Kingdom, and Southern Vermont develop sustainable, ethical businesses rooted in care, not extraction.
Whether you’re launching your first offer or pivoting your marketing strategy, my coaching container—Made 4 More—can help.
And if you’re a Vermont resident, here’s the best part:
You may be eligible to receive up to $3,500 through the VSAC Advancement Grant to fully cover this 4-month coaching program.
Let’s talk about what’s included, how to apply, and why ethical business consulting might be the missing link in your work.
Quick Info
Made 4 More is a 4-month coaching program designed for small business owners, creatives, and community-minded entrepreneurs in their first three years of business—or anyone launching something new.
Together, we build an ethical foundation for your work across sales, marketing, and financial strategy. It’s a deeply supportive container that offers practical tools and clear steps.
You’ll learn to:
- Sell your work with integrity
- Market your business without social media
- Build out your offerings with real community input
- Budget and plan sustainably, without glorifying hustle culture
- If you're searching for an anti-capitalist sales course or marketing course that aligns with your values—this is it.
What's included
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The Made 4 More ProgramÂ
$3,500 for 4 MonthsÂ
often 100% grant funded!
- 8 Live Coaching Calls – Focused support to refine your radical work, marketing, sales, and financial strategies in alignment with your values.
- Unlimited Email Support Between Calls – Get guidance, feedback, and accountability whenever you need it.
- Done-for-You Worksheets & Templates – Practical tools for:
- Structuring your sales page
- Designing landing & thank you pagesÂ
- Writing a nurture sequenceÂ
- Lead magnets & list building activities
- Building out slide decksÂ
- Planning your marketing strategy
- Budgeting and financial planning rooted in sustainability
- And much more!
- Lifetime Access to the Full Curriculum, covering:
- Market Research – Learn how to gather real insights through surveys, informational interviews, and (if you choose) social media polling.
- Offer & Product Development – Clarify what you're selling, where it lives, and who buys it.
- Ethical Marketing Strategies – A focus on email marketing, SEO, and direct networking, with optional support for social media and paid ads if you genuinely like those things!
- Sales Strategies – Navigate sales calls, market tabling, workshops, and direct selling for service-based businesses.
- Anti-Capitalist Budgeting & Finance – Develop a financial system that sustains you without exploitation, centering community care and long-term stability.
"Emily’s anti-capitalist approach aligned with my values, and it completely transformed how I see my business.
She helped me make sense of my ideas, set priorities, and get clear on my 'why,' all while honoring my needs as a whole person. Having her full focus pushed me to grow in ways I hadn’t expected, and I now approach my business with more confidence and grace. Even after finishing the program, I still check in as needed and am incredibly grateful for our ongoing relationship."
- Alyse S, owner of Better World Creative in Charlotte, Vermont
"I had been following Emily for years, and working with her one-on-one absolutely exceeded my sky-high expectations.Â
She is anti-capitalist, pro-human, and provided the perfect mix of non-judgment, support, and challenge—all tailored to me, my capacity, and my business. Each week, I had clear assignments building toward my goals, plus a wealth of resources I know I’ll return to again and again. We blew past my original goals and kept rolling into other work that needed to be done. If you work with Emily, prepare to have your mind blown—first by her practical suggestions, and second when they work even better than you imagined!
- Renee P, owner of Branch and Thorn in Windsor, Vermont
What You'll Learn
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Ethical business consulting should do more than just increase profits. It should help you thrive without sacrificing your values.
In this program, you’ll:
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Conduct meaningful market research using tools that don’t require expensive software or social media ads.
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Develop your core offer—what you’re selling, how you price it, and who it’s for.
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Learn ethical marketing strategies that don’t rely on urgency, scarcity, or manipulation.
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Build your visibility through VT marketing techniques: email marketing, word-of-mouth, Front Porch Forum, and local SEO.
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Sell with confidence, whether that’s online, through workshops, or tabling at the farmers’ market.
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Create an anti-capitalist business budget that supports your actual life, not just hypothetical growth.
"Made 4 More is incredibly detailed and is the most in-depth course I have ever taken.
Not only does Emily have a rockstar brain for business, but she's really cool to spend time with, too. Between both the course and 1:1 time with Emily, I have so much more clarity on what I'm best at, what I want to do, and who I want to serve. I'm truly excited by what Emily has helped me to build for my business and am so grateful to have met her!'
- Rebecca D, owner of The Story Artisan in Williston, Vermont
"Emily is an incredible coach! I really value her knowledge, her curriculum, and most of all her ethics and principles.Â
Her values of anti-capitalism and socialism were the reasons that drew me to her business and I couldn't have been more satisfied with her ability to discern what was best for my business while being warm, direct, and anti-oppressive in her approach!"
- Anna Lemler, owner of Unfurl and Rewild
Made for Vermonters
I’ve worked with business owners in every corner of Vermont:
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Artists and healers in Burlington, VT
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Farmers and herbalists in the Northeast Kingdom
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Retail shops and tradespeople in Southern Vermont
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Co-ops and educators in Chittenden County
Many of my clients are juggling parenting, part-time jobs, and community care. Most have never been taught how to market or sell ethically—and many have tried traditional business support programs only to find they felt extractive or misaligned.
This program is different.
It centers people like you—who are doing values-driven work and want real, practical support to sustain it.
Show me the VSAC application!Apply with the VSAC Advancement Grant
The VSAC Advancement Grant offers up to $3,500 in funding for Vermont residents pursuing non-degree education, including business coaching.
If you qualify, this grant can cover 100% of the cost of the Made 4 More program.
🌱 How to Apply
- Watch this short video from me about how to apply.
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Choose the Advancement Grant
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Use your application date as the course start date
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Enter the following info:
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Business Name: Emily Eley Coaching LLC
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Address: PO Box 3328, Burlington, VT 05408
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Phone: 802-355-8527
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Course name: Choose one:
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Made 4 More: The Scientist – offer development, product design, budgeting, and financial planning
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Made 4 More: The Storyteller – marketing, messaging, outreach, and website development
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Made 4 More: The Shopkeeper – sales, pricing, and customer experience
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Course cost: $3,500
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📅 When You’ll Hear Back
You should receive a decision within 2 weeks. If you don’t hear anything, email [email protected] to check your status.
💬 If You’re Denied or Underfunded
Please reach out to me. I offer sliding scale options and payment plans.
📝 If You’ve Taken a Course with Me Before
Mention that in the “Special Circumstances” section or email [email protected] with the details.
Still Have Questions?
You can chat directly with a Made 4 More alum or current student. They’ll give you honest feedback and share their real experience.
Or schedule a free 30-minute call with me. I’ll help you figure out whether the program—and the grant—make sense for you.
chat with a Made 4 More alumni or student directly!Â
Chat with a M4M alumni or student (your choice!) directly by clicking the button below. They know the program like the back of their hand and are JAZZED to talk to you about it.
Just specify in the email if you'd like to talk to someone who's actively in the program now or someone who has graduated, and if there are any specific types of business owners you'd like to be introduced to!Â
request a chator, chat with me directly!Â
Why make big decisions alone? Click the button below to schedule a 30-minute call to chat. Are you right for Made 4 More? Heck, is Made 4 More right for you?
I promise to always have your best interest at heart. If I think I can help with what you're working on, I'll let you know. And if I don't think I'm the best fit for you (because sometimes I'm not!), I'll be honest about that too and do my best to make a helpful referral. I'm here to answer any of your questions!
i'd love to chat
"Emily never tries to force a one-size-fits-all marketing approach.
Instead, she helps me show up more fully as myself in how I market my services—a huge relief for someone who cringes at empty self-promotion and avoided marketing altogether for way too long because it just didn’t feel like “me.” That avoidance slowed my business growth, but working with Emily has helped me move past it in a way that feels grounded and aligned. She is incredibly kind, experienced, resourceful, creative, and genuinely supportive."
- Caitlin Meredith, owner of In Future Focus
"Working with Emily has been so empowering, both personally and professionally.
One of my favorite experiences working with her was working on counter-narratives to unlearn a lot of toxic BS (my personal favorite being "I can do the most amount of good while making a livable wage"). I'd highly recommend her to anyone in any stage of business."
-Â Kris McKegney, owner of Patrick Bookkeeping in Burlington, Vermont
questions your fellow Vermonters have asked...
What is Made 4 More?
Who is this coaching for?
Do I need to pay anything upfront?
What if I don’t live in Vermont?
Do I need to have an existing business?
Can I apply again if I’ve already gotten a VSAC grant to work with you?
Do I have to take all 3 tracks (Scientist, Storyteller, Shopkeeper)?
How do I know which track to pick?
I’m not sure I’m an anti-capitalist or would fit in with anti-capitalist coaching. Can you tell me more about what that means to you?
About Me ✊🏻
I’m Emily Eley. I’m an anti-capitalist business coach, curriculum designer, and facilitator who has worked with hundreds of small business owners, many of whom have never felt at home in traditional business spaces.
I specialize in ethical business consulting with an anti-capitalist lens. I’ve run free and low-cost workshops across Chittenden County, Burlington, the NEK, and Southern Vermont about marketing, sales, offer development and financial literacy. I believe in community care, mutual aid, and building a solidarity economy.
When I’m not coaching, I’m probably tending my garden, chasing my kids, or organizing around economic justice and the free Palestine movement.
I built this program because I believe Vermonters deserve business education that reflects their values.
You were made for more.
Let’s build a business that honors that.
